TitleConsumers report preferences when they should not: A cross-cultural study
Publication TypeJournal Article
Year of Publication2003
AuthorsMARCHISANO, CRISTINA, Lim, J, CHO, HYUNGSUK, SUH, DONGSOON, JEON, SEONYOUNG, KIM, KWANGOK, O'MAHONY, MICHAEL
JournalJournal of Sensory Studies
Volume18
Pagination487–516